There is the thing you do—your craft, mission, or ministry—and then there is the business side of it. The business side is just as important because it ensures that you can sustain and grow what you do over the long term. Whether you’re creating, teaching, or serving others, you need structure, strategy, and resources to keep going. Ignoring the business side can leave you burned out or struggling to continue. Pay attention to planning, finances, and growth strategies so that what you do can flourish and reach even more people. Longevity depends on balance between passion and strategy.
You must start seeing whatever it is you spend your time doing as a business. For many, the idea of calling their work a business feels uncomfortable because they associate business with greed or profit at all costs. But not all businesses operate that way. The best, most sustainable businesses are mission-driven, focused on making a difference while generating income to support that mission. If you want to fulfill your destiny and walk fully in your purpose, you need a structure that sustains your work. Your mission should also be your means, allowing you to serve while ensuring provision.
Jesus said in Luke 2:49, “I must be about my Father’s business.” He understood that His mission needed structure and sustainability. If you haven’t yet found a way to monetize your calling, it’s a sign you need to spend time in apprenticeship. Seek out an organization aligned with your mission and commit to working there for at least three years. In that time, you’ll gain valuable experience, learning how to blend purpose with practicality. You’ll discover how to create impact while building a sustainable foundation for your calling. This is how you prepare for long-term success in your mission.
